Platform leadership Article10 min read2026-09-16

When people lie to themselves if they have a product, and how to consensus on what a product is.

A free leadership factsheet for aligning product and engineering on what must be true before a capability is called a product.

PlatformExecutiveField guide

Inside this guide

Sign in to read the complete guidance, examples, and practical steps for these topics.

How to use this factsheet

Shared definitions

The nine product principles

How to answer the executive review

Immediate content access

Unlock When people lie to themselves if they have a product, and how to consensus on what a product is.

Sign in with Google to unlock this complete article immediately. Your access applies only to this content. Google shares your basic profile and verified email; Agenty never receives your Google password.

Registration grants access only to this campaign's article. Newsletter consent is optional and recorded separately.

Top